How to Perform a Social Media Competitive Analysis

0
In social media, a little spying on your competitors can go a long way.

A well-structured social media competitive analysis can reveal a host of useful insights, including what types of content your rivals are creating and which of their posts are receiving the most engagement.

So, how can you perform an effective analysis?

An infographic (below) from Socialinsider covers the basics, including tips for identifying your top competitors, advice for determining which social networks to monitor, and suggestions for the types of tools to use.

 Seeking to build and grow your brand using the force of consumer insight, strategic foresight, creative disruption and technology prowess? Talk to us at +971 50 6254340 or mail: engage@groupisd.com or visit www.groupisd.com/story

About Author

Ayaz Nanji

Ayaz Nanji is an independent digital strategist and the co-founder of Inbound ContentWorks, a marketing agency that specializes in content creation for businesses and brands. He is also a research writer for MarketingProfs. His past experience includes working for Google/YouTube, the Travel Channel, AOL, and the New York Times.

Comments are closed.