![BrandKnow at BrandBar: Did You Know This About Rolex ?](https://www.brandknewmag.com/wp-content/uploads/2023/12/Adv_001-1.jpg)
Browsing: Branding
![The Best And Worst Branding Of 2016](https://www.brandknewmag.com/wp-content/uploads/2016/12/brand-77-351x185.jpg)
The Best And Worst Branding Of 2016
We revisit the highs, the lows, the most-Tweeted about. Here are our picks for the…
![Coffee Wars: Can Revamped McCafé Beat Starbucks?](https://www.brandknewmag.com/wp-content/uploads/2016/12/brand-76-351x185.jpg)
Coffee Wars: Can Revamped McCafé Beat Starbucks?
Just days after Starbucks CEO Howard Schultz announced a leadership shakeup at the world’s biggest coffee chain, McDonald’s says…
![5 Rules of Branding That Will Make You A Sought-After Superstar](https://www.brandknewmag.com/wp-content/uploads/2016/12/brand-75-351x185.jpg)
5 Rules of Branding That Will Make You A Sought-After Superstar
Customers stick with companies they like and remember for the long haul. Ask yourself, “What…
![12 Secrets to Supercharging Your Personal Brand](https://www.brandknewmag.com/wp-content/uploads/2016/12/brand-74-351x185.jpg)
12 Secrets to Supercharging Your Personal Brand
How a powerful personal brand can help your business achieve massive success. Look at anyone…
![Dunkin’ Donuts, Wendy’s and other brands sound off on what works in live streaming](https://www.brandknewmag.com/wp-content/uploads/2016/12/brand-73-351x185.jpg)
Dunkin’ Donuts, Wendy’s and other brands sound off on what works in live streaming
Live video has emerged as an important tool in the marketer’s arsenal. With streaming video…
![How to Position Your Brand as a Trustworthy Guide](https://www.brandknewmag.com/wp-content/uploads/2016/12/brand-72-351x185.jpg)
How to Position Your Brand as a Trustworthy Guide
If you’ve been following along in the StoryBrand world for awhile, or if you’ve been…
![Creative Director: Navigating The New World Of Founder-Brands](https://www.brandknewmag.com/wp-content/uploads/2016/12/brand-71-351x185.jpg)
Creative Director: Navigating The New World Of Founder-Brands
Richard Smith, Creative Director at Sullivan, explains how visionaries like Elon Musk and Mark Zuckerberg…
![Most powerful luxury branding strategy? Customer-facing retail sales staff](https://www.brandknewmag.com/wp-content/uploads/2016/12/brand-70-351x185.jpg)
Most powerful luxury branding strategy? Customer-facing retail sales staff
“Pay no attention to that man behind the curtain,” says the Wizard in an iconic…
![What Made a Logo Great](https://www.brandknewmag.com/wp-content/uploads/2016/12/brand-69-351x185.jpg)
What Made a Logo Great
Discussion about the purpose of a logo, and what makes one great, has shifted from…
![The Most Loved, Fun, Relevant, Engaging, Social, and Helpful Brands](https://www.brandknewmag.com/wp-content/uploads/2016/11/brand-68-351x185.jpg)
The Most Loved, Fun, Relevant, Engaging, Social, and Helpful Brands
Apple, Microsoft, and Netflix are the most loved brands by consumers in the United States,…