![Ads are more effective when repeated in a block](https://www.brandknewmag.com/wp-content/uploads/2023/10/Adv_001-29.jpg)
Browsing: Advertising
![The 13 most-shared scary ads of all time](https://www.brandknewmag.com/wp-content/uploads/2015/11/scary-351x185.jpg)
The 13 most-shared scary ads of all time
At some point over the past few years, brands realised that making people feel a…
![How virtual reality could change advertising](https://www.brandknewmag.com/wp-content/uploads/2015/11/virtual-351x185.jpg)
How virtual reality could change advertising
Virtual reality: The last frontier in native advertising Virtual reality is gaining so much momentum that…
![How Ads for Big Brands Could Benefit Rivals Instead](https://www.brandknewmag.com/wp-content/uploads/2015/11/rival-351x185.jpg)
How Ads for Big Brands Could Benefit Rivals Instead
In late 2007, Miller and Coors — the second- and third-largest breweries, respectively, in the…
![How to Launch & Optimize a YouTube Video Advertising Campaign](https://www.brandknewmag.com/wp-content/uploads/2015/11/youtube-351x185.jpg)
How to Launch & Optimize a YouTube Video Advertising Campaign
You’ve spent months perfecting the script, storyboarding, finding the right talent, shooting, and editing. The…
![Fact, is, people still trust advertising](https://www.brandknewmag.com/wp-content/uploads/2015/10/coke_02-351x185.jpg)
Fact, is, people still trust advertising
And actually Millennials put the greatest trust in advertising We live in the age of…
![Marketers Vie for Eyes Typically Trained on Phones](https://www.brandknewmag.com/wp-content/uploads/2015/10/burger-351x185.jpg)
Marketers Vie for Eyes Typically Trained on Phones
Brands Woo Millennials With a Wink, an Emoji or Whatever It Takes David Perel spends…
![The coming together of advertising and technology](https://www.brandknewmag.com/wp-content/uploads/2015/10/dmexco-351x185.jpg)
The coming together of advertising and technology
What can we learn from Dmexco 2015? Last week nearly 40,000 marketers trekked across Europe…
![Why the Connected Car Will Surpass All Other IoT Initiatives (and Four Opportunities for Advertisers)](https://www.brandknewmag.com/wp-content/uploads/2015/10/car-351x185.jpg)
Why the Connected Car Will Surpass All Other IoT Initiatives (and Four Opportunities for Advertisers)
In-Car Advertising Will Ascend to Match TV and Mobile in Time Spent We’re hearing more…
![Data without borders: How the battle for friction-free advertising will be won](https://www.brandknewmag.com/wp-content/uploads/2015/10/icons-351x185.jpg)
Data without borders: How the battle for friction-free advertising will be won
The nation loves apps. It’s a fact. We’ve all heard the hackneyed phrase, “there’s an…
![Agencies, It’s Time to Own Multichannel Marketing](https://www.brandknewmag.com/wp-content/uploads/2015/10/agency-351x185.jpg)
Agencies, It’s Time to Own Multichannel Marketing
Creating a Channel Management Division Is a Good Start for Agencies The number of channels…