![Ads are more effective when repeated in a block](https://www.brandknewmag.com/wp-content/uploads/2023/10/Adv_001-29.jpg)
Browsing: Advertising
![Advertising Week 2015: How brands can remain relevant today](https://www.brandknewmag.com/wp-content/uploads/2015/09/race-351x185.jpg)
Advertising Week 2015: How brands can remain relevant today
There has been no dearth of posts and prophecies in recent months declaring that brands…
![Turn Prospects Into Paying Customers](https://www.brandknewmag.com/wp-content/uploads/2015/09/open_forum-351x185.jpg)
Turn Prospects Into Paying Customers
Discover sales and negotiating tactics that can help boost business
![Copyranter: How to tell if your agency is ‘creative’](https://www.brandknewmag.com/wp-content/uploads/2015/09/ad-351x185.jpg)
Copyranter: How to tell if your agency is ‘creative’
Everybody is an ad agency these days. Thirty-billion-dollar accounting firms are ad agencies. Thirty-billion-dollar consulting companies are ad agencies. Billion-dollar…
![Opinion: Why Tinder is about to become the most coveted platform for advertisers](https://www.brandknewmag.com/wp-content/uploads/2015/09/advertise-351x185.jpg)
Opinion: Why Tinder is about to become the most coveted platform for advertisers
Marketing managers and agencies worldwide are poised to swipe right for an advertising love-match in Tinder. With 50…
![Advertisers will now flock to Instagram](https://www.brandknewmag.com/wp-content/uploads/2015/09/insta-351x185.jpg)
Advertisers will now flock to Instagram
Instagram opens up to advertisers worldwide Instagram opened its platform to most advertisers across the…
![Why creative should embrace programmatic, and vice versa](https://www.brandknewmag.com/wp-content/uploads/2015/09/marraige-351x185.jpg)
Why creative should embrace programmatic, and vice versa
Why the Marriage of Data and Creativity Is Critical for Improving Brands’ Bottom Lines In…
![Intrusion and innovation in advertising](https://www.brandknewmag.com/wp-content/uploads/2015/08/innovation-351x185.jpg)
Intrusion and innovation in advertising
How do we reconcile the fact that people don’t like their data being shared, but…
![The end of mass marketing as we knew it](https://www.brandknewmag.com/wp-content/uploads/2015/08/google-351x185.jpg)
The end of mass marketing as we knew it
Era of micro-marketing and mobile has arrived: Google, Facebook BY MITCHELL BINGEMANN AND ANDREW WHITE…
![Five Steps You Need to Take Before You Spend a Dime on Advertising](https://www.brandknewmag.com/wp-content/uploads/2015/08/advertising-351x185.jpg)
Five Steps You Need to Take Before You Spend a Dime on Advertising
Usually, advertising doesn’t come cheap, but it can be cost-effective—if you do your homework ahead…
![Dads Feeling Left Out Of Family Marketing](https://www.brandknewmag.com/wp-content/uploads/2015/08/dad-351x185.jpg)
Dads Feeling Left Out Of Family Marketing
Despite the changing paradigm of more participatory (and stay-at-home) dads — particularly among younger consumers…