Browsing: Advertising
‘Unboxing’ Videos a Gift to Marketers
One day last year, Jessica Nelson was surprised to find her toddler, Aiden, watching videos…
Why ads are giving way to search, social, content
The Ad-Pocalypse: We Are Already In The Post-Advertising Era Rod Banner has been a trailblazer…
Tips for advertising on popular social networks
How to Get Started: Advertising on 6 Social Networks Most Internet users feel entitled —…
Research: Think of Millennials As Four Distinct Segments
Grouping millennials together as a single group can be a costly mistake for marketers. “People keep thinking…
The most shared ads of 2015
Android’s cute animals ad by Droga5 is most shared ad of 2015 The ad featuring…
Live in the moment, advertise in the moment
In a speech at ad:tech London, Antoine de Kermel discussed how TVTY is helping brands…
The knotty problem of regulating vloggers and brands
Forget eyeballs, we all know advertising is increasingly about conversations and engaging with your target…
Why Creatives Really Should Know About Marketing Automation
In the final season of AMC’s Mad Men, during “The Monolith” episode, Harry Crane, the…
The State of Digital Video Advertising
Marketers are reprioritizing video advertising budgets, shifting their spend from traditional to digital video, according to a…
How consumers want to get their advertising
Infographic: Consumers Know Exactly How They Want to Be Marketed To And they don’t, in fact,…