Browsing: Advertising
SOCIAL MEDIA ADVERTISING COSTS: HOW TO MAXIMIZE YOUR AD BUDGET
Three advertising experts share their tops tips on how business owners can control their social…
Ads are more memorable on premium sites
Ads that are served alongside premium content elicit stronger engagement and long-term memory encoding than…
Advertisers say digital ad spend won’t decline, despite continued fraud
Half of Advertisers Say Ad Spend Won’t Drop Even if Fraud Issues Persist When it…
The 10 Most Watched YouTube Ads of 2017 (And the Agencies Behind Them)
Most pre-roll ads on YouTube are something to be endured, muted, and skipped immediately after…
Netflix’s Ad Featuring A ‘Person’ In An Incubator Is Freaking People Out
Netflix’s bus stop billboard on Santa Monica Boulevard in West Hollywood is creeping out pedestrians and…
Tesla created the world’s best car commercial without spending a dime on advertising
SpaceX launched its Falcon Heavy rocket on Tuesday with a 2008 Tesla Roadster as its payload. The…
Absolut Vodka Made An Ad Where Everyone Is Naked And It’s Hilarious
“In their latest ad, Absolut employees (real, actual employees) take us behind the scenes of…
Super Bowl Provides Opportunity for Local Businesses to Score Big
When we reflect on Super Bowl ads of the past several years, certain brands spring…
Brexit’s real impact on ad industry still ‘unknown’
UK businesses trying to navigate life after Brexit remain hamstrung by the “amount of unknowns”…
Nearly three quarters of women over 50 shun all advertising
72% of women aged 53 to 72 – dubbed ‘baby boomers’- ‘don’t pay attention to advertising’,…