The Subscription Economy Comes to Government
“Citizens tend to think of government as a kind of vending machine. They put in…
Browsing: Digital
Managing Your Marketing Strategy During a Crisis
As we enter Q2, marketing leaders are piecing together how they will adjust their marketing…
New game, new rules: how brands can reach audiences through esports under lockdown
With sporting events still grounded around the world, esports has been left as the only competitive…
Experiential retail will get a digital facelift in the post-coronavirus world
This story is part of Modern Retail’s week-long editorial series looking at how brands and…
AN ASTONISHING VISUALIZATION OF JEFF BEZOS’ WEALTH, AND THE MUST-READ REPORT ON THE STATE OF AGENCIES
Plus: good news for Shopify, and a political attack ad goes viral with a little…
SARAH HOFSTETTER ON E-COMMERCE TRENDS AND WHY SHE LEFT AGENCY LIFE
The former 360i CEO joins the ‘Ad Lib’ podcast to discuss her new job at…
Tarek El Kady: ‘How brands act in the next few months will impact their performance for the next few years’
Tarek El Kady is Senior Marketing Director for McDonald’s in the Middle East and Africa…
Revamping Sales and Marketing for the Social Distancing Era
Social distancing isn’t going anywhere anytime soon, but your business still needs to make sales.…
How Digital Are Millennials in Their Shopping?
At a life stage that entails lots of buying, millennials are combining digital and in-store…
How Viacom Sparked Its Digital and Cultural Transformation
In the revised and updated edition of their book Leading Successful Change: 8 Keys to Making…