Our Obsession With Ikea Has Gone Too Far: Meet The Frakta Thong


Chafing guaranteed.

Ikea’s bright-blue Frakta bag might be the Swedish furniture company’s most iconic design–and for good reason. The 99-cent tote is big enough and strong enough to haul pretty much anything your two hands can carry. But our obsession with Frakta has hit peak eye roll, thanks to a $2,145 leather bag from Balenciaga that’s a spitting image of the tote and a number of fan hacks that have gone from witty to woeful recently.

There are Frakta sneakers:

A $38 Frakta hat:


A post shared by CHINATOWN MARKET (@chinatownmarket) on

A Frakta choker:


A Frakta face mask:


And–believe it or not–a Frakta thong:

BALENCIAGA x IKEA limited hoax thong

A post shared by signe ralkov (@signeralkov) on

Considering how uncomfortable garments made from brittle plastic are, the only solace from this design crime is the discomfort level of whoever is dense enough to don a Frakta thong. Sweat and chafing guaranteed.

Featured Image: [Source Images: Ikea (bag), supermimicry/iStock (pattern)]

This article first appeared in www.fastcodesign.com

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About Author

Diana Budds

Diana Budds is a New York–based writer covering design and the built environment. She's a staunch defender of Brutalism.

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