Memorease are made of these


Kioxia (formerly Toshiba Memory) had a stellar MOM(Meeting of Minds) for it’s Channel Partners and network last week. The venue was the eclectic Library Poolside at the Address Boulevard Downtown Dubai, overlooking the iconic Burj Khalifa.

ISD Global coined a bespoke brand name for the evening: Memorease. Going forward, Kioxia (formerly Toshiba Memory) would be making this into a series of community inspiring evenings. MOM(Meeting of Minds) that will go on to become beautiful memories.

The evening was crafted around a Japanese theme with the food and drink all exclusively Japanese. Sake, malts, canapes and desserts. The guests had a great time soaking them in whilst thoroughly enjoying the entertainment acts of the evening. A great time was had by all.

ISD Global enjoyed conceptualising the event and managing it end to end. The video below offers a quick snapshot of the evening..

Seeking to build and grow your brand using the force of consumer insight, strategic foresight, creative disruption and technology prowess? Talk to us at +971 50 6254340 or mail: or visit

About Author


Brand Knew is an amalgam of the very finest, distilled essence from all over the world put together in an easy to consume, reflect, apply manner. It articulates, suggests, disseminates, shares, educates, provokes, inspires brand owners and brand professionals to take the next logical step in realising their branding goals.

Comments are closed.