Browsing: Advertising
Twitch recruits broad set of advertisers
Amazon’s Twitch Angles for More Non-Gaming Advertisers Twitch, the live videogame streaming platform now owned…
New study reveals best time to show ads
There’s plenty of research and data that shows the best time to tweet or when…
A Hidden Downside to Online Marketing
Beware the Little-Known “Spillover” Effect of Online Ads Advertising can increase sales for a company,…
Pinterest Adds Retargeting Options for Pins, Websites
Pinterest Wednesday introduced several new ways for advertisers to retarget both users who interact with Pins…
7 TIPS TO CREATE VIDEO ADS THAT MOVE CUSTOMERS TO ACTION
By now you should know: if content is king, video content is the undeniable emperor…
What ‘ Pokemon Go ‘ can teach advertisers
A fundamental human need for community may be the next big opportunity for marketers According…
Is marketing’s ‘cauldron of innovation and chaos’ a ladder to success?: A report from IAB Mixx
The official theme of this year’s IAB Mixx event in New York was advertising’s new…
CEO To-Do List: Talent Search, Content Management, Cope With Pace Of Change
Talent, adapting to the pace of change and managing content flow across multiple platforms are…
The case for reward-based advertising
Your ads are not as great as you think they are. Every day, consumers are…
Brands see potential in virtual reality advertising
The digital ad industry’s biggest trade group says consumers want to see more commercials they…