Browsing: Advertising
WFA unveils world’s first guide on data ethics for brands
The European Union’s General Data Protection Regulation (GDRP) came into force just over two years…
Six experts reveal the post-COVID truth about the advertising business
Is advertising really dead? Reports may be greatly exaggerated. Here’s how the leaders of Droga5,…
Should Your Advertising Agency Podcast?
Does The World Need A New Advertising Agency Podcast? The big question… Should an advertising…
The Social Distancing Whopper
Agency Network: Wunderman Thompson Published/Aired: May 2020 Posted: May 21, 2020 https://youtu.be/pwZHZuCQlO0 In Italy, the time of total…
How a hybrid in-house/agency model works for 3M
3M, the owner of brands like Post-it notes, Scotch tape and Scotch-Brite cleaning products, has…
10 Brands Upping Digital Advertising Spend
We’re officially into month 3 of social distancing. Who is using this opportunity to ramp…
OUR INVINCIBLE IGNORANCE
The disgrace of online advertising reached some kind of wretched crescendo this week as a…
AN ASTONISHING VISUALIZATION OF JEFF BEZOS’ WEALTH, AND THE MUST-READ REPORT ON THE STATE OF AGENCIES
Plus: good news for Shopify, and a political attack ad goes viral with a little…
Half of online adspend never reaches publishers, new study finds
A major study has revealed the alarming extent of the labyrinth-like supply chain involved in…
Media owners offer creative help
Media owners are offering a range of services in an attempt to keep advertisers on…