Design June 25, 2016 0 A Designer’s Guide To The $15 Billion Artificial Intelligence Industry As artificial intelligence gains ground, designers will need to adapt. Here’s how to get started.…
Branding March 5, 2016 0 Why every brand needs to be a technology brand To prepare for the Internet of Things, all brands can and should be a technology…
Branding February 21, 2016 0 Under the over: Fleet footed brand A couple of years ago, Under Armour was under pressure. The fitness brand was lagging…
Branding January 21, 2016 0 Relevance: Some Brands Have It, Some Need It Not a big fan of “relevance.” I prefer “irrelevance,” since it seems that, these days,…
Advertising December 27, 2015 0 How to win a Cannes Lion: Using social analytics to create award-winning campaigns What does it take to win a prestigious marketing award like a Cannes Lion? The…