Why Distinctive Customer Targeting Is a Smart Strategy
When former NBA superstar Magic Johnson was opening Starbucks coffee shops and a TGI Fridays…
Browsing: Target
The Big Agenda: What Lies Ahead for Marketing in an Increasingly Ad-Free Future
Everything You Need to Know Going Into 2016 Unilever spends $7.7 billion on global advertising,…
How Typecasting Millennials Is Hurting Ad Buyers
It’s No Longer About Buying Audiences, But About Individual Users The demographic cohort commonly known…
‘Unboxing’ Videos a Gift to Marketers
One day last year, Jessica Nelson was surprised to find her toddler, Aiden, watching videos…