Facebook missteps highlight what happens when you can’t trust platform metrics
Marketers weigh-in on the dilemma of trusting Facebook’s video ad metrics and offer alternatives for…
Marketers weigh-in on the dilemma of trusting Facebook’s video ad metrics and offer alternatives for…
The key is to success is to integrate influencers into your marketing team. Influencer marketing is…
Calvin Klein will exit print in February and focus on a digital-first media strategy. So…
Pausing in the modern media world? The media business moves and distractions don’t stop. But…
A new study questions the effectiveness of targeting “hubs” at the center of social networks.…
2018’s Most-Watched Stanford GSB Videos Sitting through a long train commute or heading off on…
The language of wellness is no longer limited to the health and nutrition sectors, as…
How do you woo the brand ambassadors you want? Follow these four steps. Brand ambassador…
TO RECAP: SHERYL Sandberg joined Facebook as chief operating officer in 2008, promising to make the…
The hottest SEO trends for the year ahead… You knew this article was coming. Some…