‘It’s very transactional’: Confessions of a marketer on working with influencers
Luxury hotels are particularly inundated with hundreds of requests from influencers, so much so that one…
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The 2020 election ignites a new debate: Does political advertising belong on platforms?
The ongoing debate about political advertising on platforms has reached its natural conclusion — with…
Personal Branding Trends That Should Be on Your Radar in 2020
Every entrepreneur knows that personal branding is a necessity, but many fail to do it…
47 Best New Retail Concept Stores in the World
The concept store has changed. Once it was about selling a certain lifestyle. The new retail concept…
How Data-Driven Marketing Builds Trust
Data collection is core to marketing strategy, now more so than ever, allowing marketers to understand…
Tired of Jet Lag? This App Will Help Reset Your Clock
Timeshifter cribs NASA-backed science to help you recalibrate your biorhythms after switching time zones. Here…
HOW TO GET PR AND MARKETING ON THE SAME PAGE
Break down the silos, organize for success and prepare to lose control The concept of…
The Perfect Pitch Is Possible With Presentation Management
Famed Los Angeles Dodger pitcher Sandy Koufax, the youngest player ever to be inducted to…
{grow}: What 5G Means For Content Consumption and Creators
Emerging 5G services will not only make our devices go faster, but it will also…
New Study Seeks to Determine When Consumers are Most Open to CTAs and Ads in Content
Wouldn’t it be helpful to know when your audience is most engaged with your content,…