Winning Online Advertising Tactics in 2021
In the uncertain times of a continuing pandemic and the unfolding economic recession, sustaining customers’…
Browsing: Innovation
Why the car dealership of the future looks like a midcentury modern living room
Lucid Motors wanted the showroom for its luxury electric vehicle to be more inviting and…
How Can AI Help us Close CX Gaps?
By 2022, online spending is anticipated to top $1 trillion. Marketers need to find ways to…
Volkswagen’s self-driving media play
Volkswagen’s autonomous vehicle plans are media plans – here’s why that matters. The german car…
Be consistent to inspire trust
To get employees and customers to trust us, we need to be consistent in what…
How Fintech is changing marketing in financial services
The COVID-19 pandemic has had a profound effect on the way millions of consumers interact…
How OREO’s #ProudParent campaign connected to National Coming Out Day and started a lasting conversation
Key results +2846%increase in mentions1 5xhigher engagement vs benchmark3 +34%lift in positive sentiment2 The opportunity…
A New Decade of Marketing Has Begun: 3 Consumer Shifts That Require Change
The decade from 2010-2019 saw marketers adapt their strategies and tactics to keep up with…
Design tools have improved dramatically. But they’re still failing users in one key way
It’s not enough to observe how people with disabilities use tech. They need to be…
Business Video Benchmarks: Content, Engagement, and Distribution Trends
Most videos created by businesses are less than two-minutes long, according to recent research from Vidyard and Demand Metric. The…