Dick Fosbury was a contrarian. You may not have heard of him, but if you’ve ever watched an Olympic high jump event, you’ve seen his technique in action. In the 1968 summer olympics, Fosbury dazzled the world by flipping the high jump script. Instead of jumping face first parallel to the bar like everyone had done before him, he jumped back first. Watch video here..
Seeking to build and grow your brand using the force of consumer insight, strategic foresight, creative disruption and technology prowess? Talk to us at +971 50 6254340 or email@example.com or visit www.groupisd.com/story