Browsing: Advertising
BANK POSTS ‘BLOCKED’ ADS TO SAVE USERS FROM TEMPTATION
A bank is highlighting the dangers of impulse buying by posting blocked ads that steer…
FlyteVu’s Jeremy Holley on Zeppelin, Cash, and the Value to Brands of ‘Undiscovered’ Artists
Plus, mission-based companies teaming up with forward-thinking talent Jeremy Holley is a co-founder of FlyteVu,…
eBook: Upgrade your copy from filler to killer with Herschell Gordon Lewis
Delve into the works of the late great Herschell Gordon Lewis, AKA ‘The King of…
5 ads that won it for Joe Biden
Biden spent more money on advertising than any other US presidential election candidate. Joe Biden…
How the world’s biggest advertisers are spending (or not) as industries adapt to the coronavirus pandemic
As 2020 wore on, it became apparent that the coronavirus pandemic was a crisis that…
Everything in context – study reveals power of content-relevant ads
New research shows 70% of consumers in the UK are more likely to recall an…
This Oreo ad is a hopelessly baby-brained salute to civility before a contentious election
Last week, the two candidates running for Utah governor appeared in the same ad, a PSA…
The State of In-House Programmatic Advertising [Infographic]
Programmatic advertising has progressed dramatically over the past decade, going from an experimental tactic to…
Top 5 ads that could persuade your pro-Trump uncle to vote Democrat
From military patriotism and parenthood to science and dogs, we’ve got it all. Politics, and…
Recycling content for a greener advertising future
New is not always better. Consumers are creatures of habit and often buy into nostalgia,…