Branding January 13, 2021 0 General Motors’ new logo is the biggest branding fail of 2021 (so far) Over the last week we’ve seen a rash of rebranding efforts by major companies such…
Branding August 29, 2019 0 How to Know When Rebranding Is Right When a company is formed—and throughout its entire lifecycle—its brand is pivotal to success. Sometimes,…
Design July 23, 2019 0 Designing Packaging for Consumers’ Reality When it comes to a product’s success, it is all about the consumer. If it…
Branding May 31, 2016 0 9 Huge Branding Fails From Your Favorite Companies Branding can be a delicate beast. On one hand, it makes up a large core…