How chatbots will help mobile marketers
Since 2014, there have been more mobile devices in the world than desktop computers, and…
Browsing: Smartphone
Understanding mobile advertising trends: Smartphone vs. tablets
Almost 2 billion people worldwide are said to own a mobile phone. So it is…
Customers are lazy. Are marketers ready to pick up the slack?
When did it start? Ten, 11 or 12 years ago when marketers began, slowly, conceding…
VheRe there is a will, there is a marketing way!
5 Ways to Incorporate Virtual Reality Into Your Marketing Plan According to the Digi-Capital, virtual reality…
In-app advertising: What is in it for publishers?
By now, we have all heard about how in-application advertising represents the next huge land…
Keeping up with the millennials
Millennials, Gen Y, the internet generation; no matter how you refer to 18- to 30-year-olds,…
The Psychology of Mobile Usage & Its Impact on Advertising
You need a mobile-first approach in 2016 because consumers are mobile-first. More than two-thirds of…
Taxiing for a new brand identity
Uber’s new abstract, colourful logo draws mixed response from social media Uber has replaced its…
Why Silicon Valley Should Bring Unsexy Back
Neckties embedded with QR codes. Pants that make drum noises. “Uber for medical marijuana.” These…