How Telegram Became the Anti-Facebook
Hundreds of millions of users. No algorithm. No ads. Courage in the face of autocracy.…
Browsing: Privacy
GOOGLE CON GAME: THE SEQUEL.
One thing you gotta say about Google – these guys have balls. A couple of…
Marketing in the Metaverse: challenges and opportunities
The metaverse is coming, but when it comes to marketing in this ‘brave new virtual…
Where Big Tech Advertising Businesses Stand At The End Of A Crazy 2021
The biggest US tech companies – Alphabet, Meta, Amazon, Apple and Microsoft – are often lumped…
What Apple’s big privacy changes mean for the future of marketing
Apple has done another transparency update. Sabri Suby looks at how this impacts digital marketers. …
How iOS 15 Will Kill Email Open Rates—And How Marketers Can Prepare
Picture this: Your company’s email campaigns have an average open rate of around 15%. Then…
Messaging Apps Have an Eavesdropping Problem
Vulnerabilities in Signal, Facebook Messenger, Google Duo, and more all point to a pervasive privacy…
Targeted ads aren’t just annoying, they can be harmful. Here’s how to fight back
Online targeted advertising divides and isolates us. It’s time to restore the role of consumers…
A New Decade of Marketing Has Begun: 3 Consumer Shifts That Require Change
The decade from 2010-2019 saw marketers adapt their strategies and tactics to keep up with…
How to Optimize Your Omnichannel Marketing Strategy
Omnichannel marketing seems like a simple enough concept. Consumers like to shop online, offline, and…