Coca-Cola encourages shared meals in 1st ad since pandemic pause
Dive Brief: Coca-Cola debuted its first new advertisement since the pandemic started, shining a spotlight…
Browsing: Pandemic
Marketers explore the value of QR Codes
It took a global pandemic, but QR codes may finally take off With the increasing…
How will pandemic change influencer marketing
I recently saw two statistics that seem to be at odds. One-in-five influencers say brand collaborations…
The Future of Marketing Organizations Post-Pandemic: Top 5 Predictions
The pandemic has caused unprecedented upheaval in the corporate world, and we marketers are trying…
The immeasurable contribution of Out of Home
The OOH sector may have experienced uncertainty during lockdown, but Joe Copley writes about the…
Omnichannel marketing in the new digital age
The pandemic and resulting economic impact have dramatically impacted how businesses are being run and…
How the Pandemic Is Reshaping the Advertising Industry
eMarketer · The Executive Roundtable: Bob Liodice, ANA | How the Pandemic is Reshaping Advertising | Jun…
SARAH HOFSTETTER ON E-COMMERCE TRENDS AND WHY SHE LEFT AGENCY LIFE
The former 360i CEO joins the ‘Ad Lib’ podcast to discuss her new job at…
Pandemic advertising is getting freaky
You probably won’t be shacking up in a hotel anytime soon. But that hasn’t stopped…
Marketers Struggle To Make Informed Decisions During Chaos
Facing global disruption, business upheaval and looming budget cuts, marketers must chart a sensible path…