Five Ways Brands Are Changing Their Playbooks to Win
Media giants in recent years have been battling for viewers’ attention and have spent $650…
Browsing: Marriott
In an age of abundant choice, why is brand more important than ever?
Your brand might not be what you think it is, but it’s more important than…
How the No.1 most creative person in business this year led the FBI to its biggest ad-fraud bust ever
For helping to crack one of the most pernicious digital fraud schemes in history, White…
How the Sharing Economy Is Transforming the Short-term Rental Industry
The world of short-term rentals, Airbnb being Exhibit A, is barely the tip of the…
3 Social Media Storytelling Ingredients for Effective Brand Narratives
When I first started out in marketing, I was attracted to content marketing because there…
Hey, Alexa: How Is Technology Transforming The Hotel Industry?
It’s safe to say that technological advancements have played a crucial role in the development…
Data Reveals What Drives the Perfect Instagram Photo
This social media firm hacked its way to 30,000 percent growth. A photo may be…
The secrets behind Marriott’s mobile success
How Marriott Drives $1.7B In Annual Bookings Through Its App Marriott International isn’t joking around…
Marriott Content Studio Launches Half-Hour Reality Series ‘Hotel Countdown’ (Exclusive)
The series spotlights various hotel openings around the world, including Moxy New Orleans. Marriott Content…
Why Aren’t Any Travel Brands Considered Among the Best on Earth?
One thing we here at Skift often say is that travel is one of the…