Driverless Tech Startups Are Driving Past a Trillion-Dollar Opportunity
A couple of years ago, I raised eyebrows when I argued that autonomous vehicles would be…
Browsing: ISD Global
22 Creative Directors Who Are Completely Reimagining What’s Possible in Advertising
The minds behind some of the year’s best and buzziest ads Hacking voice recognition…
Google Developed A New Type Of Ad, And You’re Going To Hate It
Behold, the Eye Bomb. At long last, Google may have revealed one reason it’s putting…
This Is What Works in Facebook Headlines: The 20 Most Effective Phrases
Which phrases in headlines are most effective in encouraging people to engage with articles on…
How to Improve Your Marketing ROI With Google AdWords [Infographic]
Your marketing mix probably consists of a variety of channels: print, email, social, maybe even…
Four Steps to a Compelling Brand Story That Wins Over Customers
You may think your brand story is about your business… but think again. The brand…
Graphic Design’s Next Great Challenge: Branding AI
Pentagram brands an AI processor startup demonstrating its smarts, and without tech tropes. [Image: courtesy…
Amazon Just Patented A Drone Skyscraper
And considering recent developments at the company, it’s not as crazy as it sounds. Amazon’s…
Culture, code and creativity, the three Cs of generating great ideas
If the true meaning of an ‘idea’ is a thought, conception or notion, then every…
Yes, you can measure brand experience
Marketers often believe brand experience or experiential marketing can’t be measured. And we all know…