
After the Rise of ‘Femvertising,’ Is ‘Oldvertising’ the Next Big Thing?
Brands Around the World Are Changing the Way They Portray Seniors Reebok’s new brand ambassador…
Brands Around the World Are Changing the Way They Portray Seniors Reebok’s new brand ambassador…
Experts weigh in on the soda-maker’s tone-deaf debacle Since the moment Pepsi released its new two-and-a-half minute…
Consumers don’t mind the idea of personalization Consumers say they like personalized ads—just not the…
REI Takes On Femvertising With ‘Force Of Nature’ REI, following up on the smash hit…
Not much, but sponsored filters do better than standard ads Snapchat users see advertising on…
HelloSociety says engagement rates are 60% higher An influencer with a smaller but more loyal following…
Social media influencers – like Instagram stars or YouTube celebs – often promote products they…
Agency January Digital wants you to see influencer posts more than once. When it promoted…
The venture capitalist explores how to shape an innovative mindset. When Marc Andreessen wants to…
Taking a lesson from his childhood, the cofounder of an online school wants to democratize…