Apple is selling hardware in a software world
And that’s a problem. Co.Design recently described how Apple is increasingly making its products harder to use–if…
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Advertising Agencies Need to Take Back Creativity
In the 2017 Forbes survey of Top 10 Big Companies Millennials Want To Work For, The…
The Future Of Airbnb And Amazon Might Hinge On A Smart Lock
Run by a former Apple public-policy wonk, Latch wants to be the infrastructure that enables…
Stand Aside, Alexa And Siri: You Control This Stereo With Water
Forget tapping a screen or asking your Echo. To play a song on this speaker,…
Overall Ad Awareness Down, But Amazon Tops In Brand Perception
Ad awareness was down across the board for the brands with the highest ad awareness…
Shine Theory
IF YOU’RE DESIGNING a product intended for the masses, how do you make sure it reaches…
‘Alexa: How will voice impact my mobile marketing?’
Don’t get left in the dust. Columnist Kristin Cronin believes that as voice continues its…
Three Mad-Scientist Marketing Methods to Ignite Business Growth
If you were asked to define your next move to ignite revenue growth, would you…
Google Knows If You’ll Like A Photo Before You Even See It
And on a scale of 1 to 10! Sunsets. Solitary trees. Silky, long exposure water.…
Big Ideas Are Getting Harder to Find
Stanford economists show productivity has not matched increases in research and development. Modern-day inventors –…