What Matters When It Comes To Advertising: Connections Outpace Budget
Do you need to spend more on an advertisement for it to be effective? At…
Browsing: iPhone
THE ‘FUTURE BOOK’ IS HERE, BUT IT’S NOT WHAT WE EXPECTED
THE FUTURE BOOK was meant to be interactive, moving, alive. Its pages were supposed to be…
HOW TO USE SIRI TO AUTOMATE EVERY STEP OF YOUR DAILY GRIND
FOR THE PRODUCTIVITY-OBSESSED, a more joyful and efficient life starts with good habits. Our sensible routines…
MAY A.I. HELP YOU?
INTELLIGENT CHATBOTS COULD AUTOMATE AWAY NEARLY ALL OF OUR COMMERCIAL INTERACTIONS — FOR BETTER OR…
APPLE IS DITCHING THE MASS MARKET AND FOCUSING ON RICH PEOPLE
BIG COMPANIES ATTRACT big attention, and none quite as much as Apple. Its quarterly reports have become…
How Apple used Twitter to promote its new products
Apple doesn’t tweet, but it blanketed Twitter with ads for its iPhone XS launch Dozens…
The new Apple Watch 4 face is a design crime
Take a look. Soak it in. This is the new face of the Apple Watch…
Why tech’s favorite color is making us all miserable
The cold blue light of modern touchscreens may be aesthetically pleasing, but it poses health…
Apple’s plan to make its design less addictive
The company wants to make putting down your iPhone down a little easier. Hour upon…
Apple is selling hardware in a software world
And that’s a problem. Co.Design recently described how Apple is increasingly making its products harder to use–if…