5 Reasons Your Brand Needs Its Own Spotify Playlist
A curated soundtrack will be music to your customers’ ears. With so many businesses competing…
Browsing: Instagram
Under the influence: Interview with Maree Sortino
Trying to find the right influencer can be time consuming but it is achievable for…
Google’s vibrant new interface makes it super easy to buy from Black brands
It can be challenging for consumers to know what options they have for shopping Black-owned…
10 Social Media Trends Marketers Should Be Watching [Infographic]
Which social media shifts should marketers be watching closely in 2021? A recent infographic (below)…
The Best Times to Post Your Social Media Updates in 2021 [Infographic]
When should you be scheduling your social posts to maximize engagement and response? While individual…
Here’s Why Brands Are Failing at Influencer Campaigns (and What to Focus on in 2021)
Back in the early 2000s, the idea of social media influencers was a new concept,…
How 2020 killed the Instagram brand
This spring, Olamide Olowe and Claudia Teng wanted to drum up excitement for the August…
Unleashing creativity against adversity
Yelling fiercely in the face of Covid, a diverse group of creatives came together to…
Creativity Is The Skill Of The Future
When we look at the world we live in today, it is easy to see…
10 Takeaways From Brand Activations That Adapted to Crisis in 2020
The Covid-19 pandemic devastated experiential marketing as we knew it in 2020, but the physical…