9 RETAIL TRENDS TO LOOK FOR IN 2020
Expect to see brand touchpoints diversify whilst digital and physical worlds continue to overlap. The…
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HOW TO GET PR AND MARKETING ON THE SAME PAGE
Break down the silos, organize for success and prepare to lose control The concept of…
Social Media Visibility Has a Price: 7 Things You Must Do
That is the type of conversation I routinely have with clients—startups and corporations—looking to build…
Fyre Festival’s lead designer talks about branding a scam
“From the start, the brief wasn’t really a brief. It was just: This is our…
Confessions of an Instagram Influencer
Success as an influencer requires a strong knowledge of digital marketing. Expertise in what you’re…
5 reasons to pay attention to Facebook Watch right now
In 2017, online video accounted for 74% of all online traffic and in any 30 day-period, more video…
Who should brands partner with: Celebrity influencers or everyday influentials?
Platforms like Snapchat, YouTube, and Twitter are losing appeal with influencers and brands as many…
5 Reasons Why You Need a Solid Personal Brand in 2018
As a former recruiter, I can tell you that job security isn’t a thing. As…
How to Leverage Social Proof for More Leads and Sales
Fun fact! Reddit grew their website using FAKE users. They did that to populate the…