What Apple’s big privacy changes mean for the future of marketing
Apple has done another transparency update. Sabri Suby looks at how this impacts digital marketers. …
Browsing: Google
Google calls time on last-click attribution
Google’s buy-side network Google Ads has announced in a blogpost that it is switching its default from…
When AI Behaves Badly
Facebook faced a firestorm after its AI committed an “unacceptable error.” If Facebook’s AI, backed…
The key ad trends driving the in-car commerce boom
Cars are now digital platforms in their own right and offer a rich environment for…
Ad Tech Failed the Middle Market. When Will We Learn?
Today’s major opportunity for ad tech is in finding a replacement for the cookie and…
MIT built a Google search to spot the most important tech innovations of the future
Software. Batteries. Lasers. Let’s go. The phone in your pocket has 100,000 times the processing power of…
Marketing imperatives for a cookieless world
The demise of third-party cookies is an opportunity for both brands and publishers to rectify…
What Belongs in Your Basic Bundle?
Say you’re planning to watch a movie tonight — you sit down, open the Amazon…
Marketing imperatives for a cookieless world
The demise of third-party cookies is an opportunity for both brands and publishers to rectify…
GET TO KNOW… Francesco Federico
Francesco Federico (Chief Marketing Officer, UK & Ireland at JLL) Francesco is a digital native…