The 6 wildest ways we shopped in 2020
The pandemic drove consumers online. Smart brands, like Burberry, American Eagle, and Net-a-Porter, responded with…
Browsing: E commerce
Technology and e-commerce will be the silver bullets for businesses in 2021
PayPal’s Cameron McLean reflects on an extraordinary year and what businesses can expect in the…
WPP CEO Mark Read outlines growth strategy
4 things you need to know about WPP’s growth strategy for a post-Covid world WPP…
Datathon Challenge: How to Boost Sales for a Global Retailer
Every time you take advantage of a discount, join a store’s loyalty program, or simply…
What We Can Learn From E-commerce in China
When it comes to retail, Asia is where the action is. With a huge market,…
Marketers – focus on your business, not the technology
Too many companies are obsessed by technology and data, yet few have experienced significant improvements…
How the world’s biggest advertisers are spending (or not) as industries adapt to the coronavirus pandemic
As 2020 wore on, it became apparent that the coronavirus pandemic was a crisis that…
Startups Are Finding the Sweet Spot in a Downturn
It’s counter-intuitive for people to start new businesses in an economic downturn, but startups are…
How to pull off a third moment of truth
More e-commerce and a greater focus on hygiene means people are dealing with more packaging…
CMO Conversations: Erica Probst, Head of Sales, YouTube
2020 has been a momentous year for all sorts of reasons, with huge changes to…