
How 2020 killed the Instagram brand
This spring, Olamide Olowe and Claudia Teng wanted to drum up excitement for the August…
This spring, Olamide Olowe and Claudia Teng wanted to drum up excitement for the August…
As the COVID-19 pandemic continues and new consumer behaviors play out, it’s time for manufacturers…
Why aren’t more brands adopting this business model to save fashion? Enormous piles of unsold clothes…
Design business owners may be reconsidering their July advertising plans Design businesses that advertise on…
What’s your digital strategy? That simple question often throws the CEOs of traditional companies into…
Olympics postponement brings confusion to an already nervous ad industry Dive Brief: The International Olympic…
You’ve seen the headlines: “Lord & Taylor Sold to Clothing Rental Start-up Le Tote.” “L’Oreal…
Direct-to-consumer brands are making noise in the advertising space, growing from a challenger to a…
The ongoing debate about political advertising on platforms has reached its natural conclusion — with…
Just as digital has transformed markets, it is now transforming how brand value is built,…