#NoFilter – how understanding attention can reframe brand building
Your brand may be your biggest asset. But, is it being harnessed as well as…
Browsing: Data
We’re primed for Web3 social media but builders must do this first
The CEO of Aptos Labs says the people working on Web3 social media have the…
Children’s Apps That Collect The Most Data, Visualized
Data is collected at every corner of the Internet, and by every free and paid…
Attention Applied: Time-in-view is the downfall of modern measurement
Professor Karen Nelson-Field, founder of Amplified Intelligence, joins WARC with a new bi-monthly column, Attention…
How marketers can benefit from “heat testing” Validating Product-Market Fit in the Real World
Since the invention of surveys in the 1930s, companies have used market research to size…
2023 Is A Pivotal Year For B2B Marketing—Are You Ready?
Peter Weinberg and Jon Lombardo, of the B2B Institute for LinkedIn, talk about how B2B…
Infographic Design Trends for 2023 [Infographic]
Looking for ways to make your visuals stand out in 2023? This could help –…
The data-driven future of storytelling: MIT’s Deb Roy on the message and the medium
The head of MIT’s Center for Constructive Communication talks about how data can help storytellers,…
Global: Has advertising lost its connection with consumers?
Advertising has always been designed to attract consumers to products and brands but is it…
One agency’s path to outstanding video creative
BBDO partnered with Google to create more effective video content amid changing media landscape The…