Brands + Culture + Twitter = Impact
A new study shows just how much consumers want brands and culture to mix. Commerce…
Browsing: BrandKnew
In an age of abundant choice, why is brand more important than ever?
Your brand might not be what you think it is, but it’s more important than…
Bloomberg Media CEO Justin Smith: Media is ‘going through a process of slimming down’
Subscribe: iTunes | Spotify | Google Play | Stitcher | Anchor For all the hand-wringing about the digital media business, there are several bright…
Chipotle CMO Chris Brandt on Telling the Company’s Story as It Makes Its Comeback
After several years of food safety challenges, Chipotle Mexican Grill had to rebuild its brand.…
Uber radically redesigns its app to remind you that Uber Eats exists
In Uber’s latest move to inch toward profitability, it’s trying to convince people who use…
Google’s new tools aim to give advertisers real-time feedback on their ads
The new tools added to its Create with Google platform is all about testing, testing,…
There’s now a free font based on Climate Strike hero Greta Thunberg’s handwriting
The typeface is “perfect if you want to make your message loud and clear in…
Two Great Tactics That Work Great Together, B2B Social Selling and ABM: LinkedIn’s Ty Heath on Marketing Smarts [Podcast]
Ty Heath is global lead for the B2B Institute at LinkedIn and the author of Marketers…
How to Market to Millennials in 2019
Here’s a hint: Milliennials are no longer kids. The time has passed for curmudgeon outrage over…
To Navigate Advertising Uncertainty, Marketers Must Aim To Maximize Unduplicated Reach
Advertising today is filled with uncertainty. Some of the greatest unknowns revolve around consumers’ rapid…