On and Off. Two Platforms, One Objective
Mack Weldon CEO on Customer Loyalty and Creating a Captivating Offline Retail Strategy Having experienced…
Browsing: BrandKnew
Why Companies Turn To Digital Marketing To Survive COVID-19
In the coming months, businesses are going to become more reliant than ever on their digital…
‘It’s been emotionally draining’: How publishers are adjusting on the fly in a time of uncertainty
Last Wednesday, Adam Ryan, president of the newsletter publisher The Hustle, got a vexing message…
GroupM’s Brian Wieser: ‘Every brand should figure out how to be useful’
Subscribe: Apple Podcasts | Stitcher | Google Play | Spotify The coronavirus pandemic brings uncertainty to the advertising business as much as…
Brands from Heinz to Netflix are donating to COVID-19 relief. How you can join them
Kraft-Heinz, KFC, Under Armour, Netflix, Prada, and many more brands are stepping up their public…
Marriott CEO Sorenson Details Crisis Contingency Plans in Emotional Address
In an emotional video message on Thursday to Marriott International employees, CEO Arne Sorenson characterized…
Drinks brands switch to making hand sanitiser
One of the many negative aspects of the coronavirus pandemic is the anti-social behaviour it…
Brand Disruption Study 2020: Direct Brands Go Mainstream
You’ve seen the headlines: “Lord & Taylor Sold to Clothing Rental Start-up Le Tote.” “L’Oreal…
Business Resilience in Digital Media
The Shama Hyder Interview The coronavirus pandemic has caused immense disruption across nearly every industry.…
Two Designers Start a No-Judgment Conversation about Mental Health, Creativity, and Work
Designers Dani Balenson and Indhira Rojas interviewed each other about redefining the language of mental…