Why Quantum Supremacy Does — and Doesn’t — Matter
Real-world applications of quantum computing are several years away. Still, it is only a matter…
Browsing: Amazon
Why making ‘iconic moves’ sustains brands
It’s hard to build a lasting brand, harder still to make the transformative decisions that…
When Community Becomes Your Competitive Advantage
We’ve seen a precipitous decline in participation in civic organizations in recent years; membership numbers are down…
The Sustainability Imperative: why brands need to care about climate change
Climate change is on the agenda as never before. MediaCom’s Pauline Robson calls for the…
This Identity Activist Wants to Make Facebook Obsolete
Your digital self is fragmented and owned by third parties. Kaliya Young has a plan…
E-commerce and Consumers: Can Retailers Meet Rising Demands?
When consumers order online these days, they want what they want, and fast –whether it’s…
Your brand: an agent of change
Great brands change the world, says Giles Lury Brands drive change. They change categories, markets, and…
Industry incumbents failed to grasp the early potential of digital
There’s considerable confusion among executives about digital transformation. Some see it as a technology problem and delegate…
How to reinvent your email as a productivity tool
Getting back to basics and consolidating every type of correspondence on email may seem counterintuitive,…
Is Domino’s Delivery Insurance Bad Advertising?
A quick note before I get to Domino’s and their Delivery Insurance advertising… We’ve all…