How to Build Artificial Intelligence That Everyone Can Trust
Experts from IBM Watson and Kellogg discuss how to remove bias and increase transparency in…
Browsing: Algorithm
THE RISE AND FALL OF FACEBOOK’S MEMORY ECONOMY
Facebook’s Memories feature—where it shows you pictures and posts from a day in the recent…
When is the best time to post on social media?
Exactly when is the best time to post on social media and your website? It’s…
Are Influencers Overrated?
A new study questions the effectiveness of targeting “hubs” at the center of social networks.…
Wondering How Customers Feel about Your Brand?
A new algorithm tracks people’s perception in real time via Twitter. For decades, marketers have…
The problem with invisible branding
Average consumers typically have no idea they’re interacting with–or being manipulated by–an algorithm. That’s a…
How to Design a Successful Crowdsourcing Contest
Providing regular updates to competitors during innovation contests yields better solutions faster. In 2009, the…
How visual recognition is set to change advertising
Advertisers are beginning to explore the possibilities of technologies that identify the content of images…
Are Influencers Overrated?
A new study questions the effectiveness of targeting “hubs” at the center of social networks.…
Confessions of an Instagram Influencer
Success as an influencer requires a strong knowledge of digital marketing. Expertise in what you’re…