Digital & Social
In 2018, research conducted by the Leichtman Research Group found that 78% of households still watch traditional satellite or cable TV.…
THE EARNEST VANITY that serves as the engine of Instagramseems generally harmless, sweetly human. The app’s natural topics are babies and gardens,…
While marketers are conservative in their approach to allocating significant budgets to audio, there is an opportunity to increase programmatic…
Can influencer marketing be used for business-to-business (B2B) campaigns? When done right, absolutely. Consider this: With influencers, companies can leverage…
If you’re looking to revive your content strategy, or get your next big campaign off the ground, industry inspiration can…
Venture capitalist Roger McNamee was an early investor in Facebook and claims he mentored founder Mark Zuckerberg. He still sees value…
Behind the Screen: Content Moderation in the Shadows of Social Media Content moderation is a long-standing challenge for big tech…
New digital technologies are expected to take away many jobs. They will also create several new ones. However, to grasp…
8 Tips on How to Create Effective Instagram Stories and Stories Ads At Facebook’s F8 2019 conference back in May, the company reported…
It’s remarkable how brands connect with people when they stop taking themselves so seriously. Everyone loves it when brands mix…