OPINION: FROM ‘OK BOOMER’ TO ‘OK BRAND’—HOW TO ALIGN WITH GEN Z’S SOCIAL CONSCIENCE
You may not recognize the name Peter Kuli, at first blush, but you definitely know…
Author Mike Proulx
Mike Proulx
Mike Proulx is a marketing strategy executive, analyst and author. He leads Forrester's CMO research team providing the vision and strategy for the top issues facing marketing executives.