Contributors Nadine Dietz and Erica Seidel interview Visa’s North American marketing chief and discover how…
Author Erica Seidel
Nadine Dietz is the CMO of Shareability, a social content company, and an Advisor to SharpAlice, a senior executive organization helping women lead. Her passion for helping CMOs solve their toughest business challenges today has been the underlying vein of her 20+ year career. Former CMO of The CMO Club and former Strategic Advisor for VentureBeat, Nadine has helped hundreds of CMOs connect, share and grow across a broad spectrum of critical skills; organizational leadership, C-suite collaboration, marketing platform design, emerging technology integration, customer experience optimization, career development and personal branding.
Erica Seidel is the founder of The Connective Good, a boutique recruiting consultancy that is retained to attract senior professionals with backgrounds in marketing leadership, marketing analytics, customer intelligence, digital marketing, product marketing, and market research. Previously, she led Forrester Research's businesses for Chief Marketing Officers and Interactive Marketing executives of Fortune 500 companies.