Advertising
A major study has revealed the alarming extent of the labyrinth-like supply chain involved in online advertising, and reveals that…
Media owners are offering a range of services in an attempt to keep advertisers on board during lockdown; a common…
You may not be able to get any TP, but its makers want to be there for you. It started…
From protecting privacy to saving the free press, it may be the single best way to fix the internet. YOU…
You probably won’t be shacking up in a hotel anytime soon. But that hasn’t stopped Hotels.com from churning out ads…
There’s not much happening in adland these days other than massive layoffs and CEO’s giving earnings warnings. Who the hell…
Companies strive to assemble ad messages in response to the pandemic The most common elements of coronavirus advertising are familiar…
Most people say brands should continue to advertise during the COVID-19 outbreak, but they also say marketers should change the…
Maintaining share of voice is critical for advertisers during a recession, both to stay front of mind among consumers in…
It’s been a rough few weeks for an account manager at a creative agency. This person, who requested anonymity, said…