10x Your Product Launch Effectiveness With These 5 Proven Viral Marketing Techniques
Ready to launch a new product? You’ve already done the hard work, now all you…
Browsing: Twitter
7 Brands Killing It With Humor on Twitter
It’s remarkable how brands connect with people when they stop taking themselves so seriously. Everyone…
Inside Kellogg’s social-driven strategy to launch new products
Product launches are high-risk for any CPG business, but particularly on social media where months…
The future of OOH media through a commercial lens
WARC asked Stefan Lameire, until recently Chief Customer and Revenue Officer at Clear Channel International, to predict…
Things Millennials are Killing in 2019, According to Twitter
Our annual research into what millennials are killing explores the industries, trends, and items that…
The New Era of Marketing Strategy
Marketing has been a story of eras: from mass marketing to the direct marketing era…
100+ Social Media Stats to Help You Choose the Right Platform for Your Business [Infographic]
Are you trying to decide which social media platforms are right for your business? Want…
How to Build Artificial Intelligence That Everyone Can Trust
Experts from IBM Watson and Kellogg discuss how to remove bias and increase transparency in…
11 infuriating Apple glitches, and the best ways to cope with them
Though known for slick, intuitive design, Apple has let a bunch of glitches and poor…
Is brand authenticity disrupting advertising?
As powerful as it is as a channel for brand awareness and even commerce nowadays,…