The strongest strategy is collective
To be able to sit and ponder, to focus and compose words and thoughts on…
Browsing: Talent
5 REASONS WHY ADVERTISING IS CRAPPY
There’s not much happening in adland these days other than massive layoffs and CEO’s giving…
15 Non-Intrusive Ways Employees Can Help With Branding
People who work daily with the company’s services and products have insights that can’t be…
Talent on Tap: Why Online Labor Platforms Are Taking Off
With U.S. unemployment at historic lows, attracting qualified workers has become challenging. In this opinion…
Why talent is “ghosting” advertising employers
Marketing has a ‘ghosting’ problem Two months ago, staffing firm Aquent Studios was working with…
There’s a design talent shortage–here’s how to capitalize on it
Companies are grappling with how to find great design talent. For young designers, it’s a…
AGENCY OF THE FUTURE: SURVIVAL OF THE FITTEST
Two thousand eighteen is the new 1859, says Michael Kassan, MediaLink chairman and CEO. It…
The times are changing: what a solid client-agency relationship looks like
A client and their agency should be like business partners, says Graeme Sanford, with each…
The merging of advertising and entertainment has led to talent shortfall
As spending on branded content has grown, agencies, publishers and brands are increasingly searching for…
8 Ways Bootstrapped Startups Can Generate Positive PR
Public Relations or “PR”, i.e., strategic communication efforts designed to positively influence the ways in…