10 Influencer Marketing Trends to Keep Your Eye On
The key is to success is to integrate influencers into your marketing team. Influencer marketing is…
Browsing: Social Media
Are Influencers Overrated?
A new study questions the effectiveness of targeting “hubs” at the center of social networks.…
Your Startup Needs Brand Ambassadors Now More than Ever — Here’s How to Get Them
How do you woo the brand ambassadors you want? Follow these four steps. Brand ambassador…
Unilever’s rules for influencer marketing
Unilever, the consumer packaged goods giant, is taking a nuanced approach to influencer marketing as…
Three Ways To Use LinkedIn To Grow Your Network
Rarely, if ever, am I at a loss for words. Ask anyone who’s ever met…
The problem with invisible branding
Average consumers typically have no idea they’re interacting with–or being manipulated by–an algorithm. That’s a…
From Nano Influencers To Instagram Entrepreneurs: 3 Hot Trends In Influencer Marketing
With trends continuously changing and tastemakers affecting purchasing decisions, social media influencers have an incredible…
MAY A.I. HELP YOU?
INTELLIGENT CHATBOTS COULD AUTOMATE AWAY NEARLY ALL OF OUR COMMERCIAL INTERACTIONS — FOR BETTER OR…
4 Reasons Your Team May Be Overwhelmed by Social Marketing
Social marketing has become one of the most effective and frustratingchannels for marketers and growth people.…
Programmatic advertising’s disruptive position
We live in an age where we regularly talk about things in person with our…