Marketing September 1, 2020 0 10 Dos and Don’ts of Measuring Lifetime Value Lifetime Value (LTV) has always been a great tool for prioritizing marketing investments. The concept…
Branding August 9, 2020 0 How to build a brand with integrity Obsessed: Building a Brand People Love from Day One Red Antler, the Brooklyn-based agency founded in…
Innovation June 18, 2020 0 Innovation in a crisis: Why it is more critical than ever Prioritizing innovation today is the key to unlocking postcrisis growth. John F. Kennedy once observed that…
Marketing April 3, 2019 0 You Have a Product, Now You Need a Strategy Without a clear strategy, companies often get sidetracked. Startups pushing to enter the market at…