For Missguided, influencers are taking the place of ad agencies
Missguided invests heavily in influencer marketing. In fact, it takes the lion’s share of its…
Browsing: ISD Global
A PINTERESTING Conversation
Interview with Pinterest’s global head of marketing Jim Habig Pinterest is a unique social media…
Bye-bye, front loaders! Whirlpool unveils the washing machine of your dreams
The front-loading washing machine was meant to be the panacea of laundry. Launched with a big…
The 14 most important books for designers to read right now
Experts from IDEO, Adobe, SVA, HOK, Designer Fund, and more share book recommendations for designers…
DentsuMB CCO on creating global cinematic blockbusters for Coca-Cola
Chief creative officer Simon Lloyd reflects on creating Coca-Cola’s Halloween and Christmas ads and the…
Why Brand Salience Is The Ultimate B2B Marketing Objective
Kathy Floam-Greenspan is the President of Pomerantz Marketing, a full-service B2B agency supporting regional, national and…
How to implement an actionable data ethics framework
Did you know your company’s data privacy practices can be a competitive differentiator? Usually, we…
An ex-Googler is giving Gmail a brilliantly productive feature—on his own
By the time Google’s Inbox app launched in 2014, the designer responsible for its vision…
Subscriptions Explained: How Google Is Accidentally Saving The World
Google has recently promised that by 2030, it will run all of its data centers…
BMW is transitioning into a very cool brand
BMW designs parts of i Vision Circular concept car to “fall apart” at push of…