
‘The year of the RFI’: Advertisers step up supply-side partner reviews
More advertisers are starting to ask better questions of the supply-side platforms their demand-side platforms…
More advertisers are starting to ask better questions of the supply-side platforms their demand-side platforms…
What will Programmatic 3.0 look like? The intersection of Wall Street and Madison Avenue In…
Here’s Marketing‘s definitive guides to programmatic advertising across the major media channels and formats. This article…
Sound, top-level knowledge of the core technologies used to buy media programmatically will help marketers make…