Advertising April 8, 2022 0 ‘We could all use a clean slate’: R/GA CMO on inclusive hiring and why activism belongs in advertising Hiring practices, employee benefits and company diversity are in focus at agencies and marketing organizations…
Branding December 12, 2019 0 Turning brand purpose into activism: P&G’s Chief Brand Officer, Marc Pritchard In this exclusive interview for WARC’s annual Marketer’s Toolkit release, Marc Pritchard – Chief Brand Officer at…
Branding November 18, 2019 0 Brand activism is on the rise in content campaigns Marketers around the world are placing greater emphasis on brand activism as they seek to…