Many Marketers Say Media Buyers Are Responsible for Brand Safety
But some take matters into their own hands New data finds that a majority of…
But some take matters into their own hands New data finds that a majority of…
Columnist Justin Freid takes a look at how Microsoft’s increasing LinkedIn integration, along with advancements…
Amazon continues to make serious inroads into the advertising business. Its latest move: a new office…
Healthcare marketers have a unique challenge, because people buy and use healthcare very differently from…
Instagram micro-influencers and macro-influencers garner similar average engagement rates on sponsored posts, according to recent research from Mediakix.…
How have iconic logos evolved over time? Do logo changes tend to correspond to periods…
The iconic tool turns 50 this year–here’s the story behind its immense popularity. Picture a…
Tremendous cultural and technological changes have expanded the parameters of identity design. Here are four…
Vodafone is opting for optimism in a new global brand positioning campaign that is rolling out across…
Mastercard is leveraging its IoT solutions for shared spaces to create smart environments in locations…