Study: The longer an ad is viewed, the higher the conversion rate
IPG Finds Increased Viewability Boosts Performance, Calls It ‘Table Stakes’ Interpublic, which has been leading…
IPG Finds Increased Viewability Boosts Performance, Calls It ‘Table Stakes’ Interpublic, which has been leading…
The Ammunition-designed mug lets you choose the exact temperature you’d like your coffee to remain…
The trend is not necessarily a good thing Twitter’s latest feature, allowing tweets to be 280-characters long…
Ding, ding, ding! The battle is on, with email in one corner, and SMS across…
When was the last time you shopped in a physical store? Struggling to remember? It’s…
Musical.ly, a lip-syncing app that has more than 200 million mostly teen users, is focused…
As Amazon’s RFP for a second North American headquarters dominates global headlines, it’s important to…
Between Trump fever and advertisers finding their ads running against racist videos on YouTube, advertisers’ obsession…
Remember those mobile phone carrier commercials that used colored balls to represent the four big…
The global content marketing industry is projected to enjoy a compound annual growth rate of 16% according…