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Video Advertising Integrations Spell the End of Advertising
The future is more embedded technology that turns video into ads With in-video clickable purchasing, the entire transaction takes place…
The Engineering Leader’s Guide to Crafting a Personal Brand that Stands Out From the Crowd
To plot the course of Anjuan Simmons’ engineering career, you need to go back to an unlikely source — “Star Trek:…
The Tide has turned
Laundry giant’s 2030 Ambition goals center on turning consumers to cold water, exploring carbon capture and reducing virgin plastic —…
Why Timestamping Your Online Content Is So Important
I’ve been blogging for 15 years, but I’d never given a lot of thought about the best way to timestamp…
The real reason why your marketing email gets opened – or not!
CONSUMER SENTIMENT RECALL & RECOGNITION EMAIL MARKETING Marketers may sweat over compelling subject lines in emails to give them the best chance…
Apple is reportedly ‘developing new speakers with screens and cameras’
Is the Cupertino giant aiming squarely at the Amazon Echo Show 10? Imitation is always the sincerest form of flattery,…
Philips & The Future of Healthcare: A Conversation with Jeroen Tas
Welcome! This week I’m discussing digital transformation and healthcare with Jeroen Tas, the Chief Innovation & Strategy Officer of Philips. Most…
